The Work

Who We Are

Skadaddle Media was founded over JAGER BOMBS.

Skadaddle Media is a Sausalito-based creative development studio, which conceptualizes, designs and executes campaigns, events and original content that effectively engage target audiences and consumers, across multiple media delivery platforms:

Broadcast, Print, Digital

Events/Experiential

Original Productions/Web Series

Branded Entertainment

Social Media & Engagement

It’s true. Just like it says above, Skadaddle Media was founded over Jager Bombs. It’s also true that we are a Sausalito-based creative development studio, which conceptualizes, designs and executes campaigns, events and original content that effectively engage target audiences and consumers, across multiple media delivery platforms. And we’ve been fortunate to do those things for a wide variety of clients that include Fortune 500 companies, startups, nonprofits and more. But, no, that’s not who we are. That’s what we do.

“Who We Are” is remarkably different from the more traditional “What We Do” explanation that might be expected here. Admittedly, who we are dictates the results manifested by what we do, but Skadaddle Media isn’t a list of capabilities. We’re not a series of case studies. Instead, Skadaddle Media is a living, breathing, new learning desiring, evolving and ever-grateful entity that thrives on interaction with people of all kinds. We take responsibility, we’re drawn to authenticity and collaboration and we love being inspired.

Skadaddle was born from a conversation about personal dreams, fears, taking risks and the sweetened rewards that come from taking those risks. At the time (2007),

it was a conversation about how past experiences (good, bad and ugly) could inspire a new vision for the future. It was a conversation that affirmed a belief that great work can only come with great passion. And that great passion is the foundation for, well, everything.

More than five years have passed since that initial conversation and we continue to believe in the possibilities of the future (fueled by focused attention to each moment). We continue to believe in the creative magic that results from real authenticity, collaboration and transparency (even as those words have become cliché from misuse by so many). And we continue to believe in the power of gratitude.

We know. Many still need to know what we do. We understand that. So, we have a comprehensive list of capabilities that is proven by our work (some of which you can see on this site). But we truly believe that it’s who we are—our unique blend of (professional and personal) experiences—that differentiates our execution of those capabilities.

We’d love to talk to you about it. Perhaps even over a Jager Bomb.

Contact

Beyond the Call

When you call a customer service number and speak with a representative, there’s a whole lot more to what’s happening on the other line than what you hear. Beyond the Call tells that story.

Putting faces to voices, Beyond the Call is a branded web series developed, shot and produced by Skadaddle Media, and stars six employees of a Windstream call center in Cornelia, Georgia. A take on The Office, the production features the incredible stories of Windstream customers, as well as those of the employees tasked with helping them. You’ll be surprised at the laughs, tears and extraordinary moments that happen at an office most people have never seen, in a town most people have never heard of. Take a peek and meet the team; you’ll be glad you did.

Full Playlist

MacGertler

If you can’t take the heat, get back in the kitchen. MacGertler, a Skadaddle Media production starring the Food Network’s Adam Gertler, features the wild adventures of one chef who’s always prepared…for anything. With the resourcefulness of MacGyver and the charm of Austin Powers, MacGertler gets himself out of hairy situations in ways that are crazier – and more delicious – than you can imagine.

Full Playlist

The 530 Therapy Savings Plan

You’ve heard of the 529 College Savings Plan. If you’re a parent, you probably (hopefully) have one. But what if that isn’t enough?

The 530 Plan, a parody infomercial created by Skadaddle Media, showcases the benefits of a savings plan that pays for something that’s arguably more valuable than a college education: the therapy required to undo years of terrible parenting. The no-budget just-for-fun project quickly made its way across the web; it amassed more than 40,000 views on YouTube and continues to spread.

Mutual of Omaha’s aha moment Campaign

What happens when you travel the country, asking thousands of people one simple question: What is your aha moment? Insurance giant and Fortune 500 Company Mutual of Omaha, in a campaign developed and executed by Skadaddle Media, decided to find out. The result? Incredible stories that move, excite and inspire.

The multi-channel campaign combined experiential marketing –an annual 25-city tour recorded more than 3,000 stories from the mobile studio in our custom-built Airstream trailer – with broadcast, radio, print, social media and web components. The digital “aha hub”, built to house the thousands of moments we collected, is the home to a nationwide vote that takes place after each tour to decide which moments get to become TV spots. The campaign has reached tens of millions of people, and has raised brand awareness for Mutual of Omaha while driving increased sales for its agents all over the country.

Full Playlist

Of Course

Called “THE WORSE THING I HAVE SEEM!!!!!!!![sic]” by PGA major champ Bubba Watson, OF COURSE is an animated series created, shot and produced by Skadaddle Media. The world’s first animated golf-themed web series takes a genuine, entertaining and at times (okay, most times) offensive look at what happens when four buddies hit the golf course, chronicling the ups and downs of their respective relationships and professional lives.

Skadaddle records OF COURSE live and on location at Fantasy Springs Casino Resort’s Eagle Falls Golf Course in Palm Springs Valley, California. In addition to Bubba’s glowing praise, the series has been called “head-shaking, wince-inducing, hand-(not just golf)-clappingly funny” by Bob Mantz of BobsBlitz.com, “fantastic” by ESPNish.com, and, quite possibly our favorite, “Seinfeld-ian” by Gregg Doyel of CBS Sports. The show will be featured on The Back Nine network.

Full Playlist

Windstream’s SchoolsWIN Campaign

Half branding, half sales and half philanthropy (give us a break, we’re creatives, not mathematicians), the SchoolsWIN campaign was developed and executed by Skadaddle Media for Windstream Communications, a Fortune 1000 telecommunications company. The campaign was built around Windstream’s commitment to helping students succeed. Anchored by a tour that traveled to (HOW MANY?!?!) schools in Windstream markets, giving away cash donations and prizes to the students and putting on fun activities for their families, the SchoolsWIN campaign heavily incorporated social media to build awareness and drive traffic, both to the campaign’s website and to the tour locations.

We’re excited to bring the campaign back next year, and even more excited that the success of the tour – along with the Aha Moment Tour – drives (pun intended) home the point that powerful marketing can not only bring great results for brands, but it can do great things for communities.

Full Playlist